The news broke just after sunrise in London, long before most people had gone through their first cup of coffee.
A bright banner across every sports feed read the same thing:
Arsenal complete the signing of Victor Gyökeres.
Within minutes, timelines across Arsenal Twitter started moving at a speed that only transfer confirmations could trigger.
No one eased into the morning because the fan base had been woken up swinging.
A user called Northbank Poet posted a short clip of himself half-asleep, hair in every direction, pointing to the announcement on his TV.
"Look at what God has done," he wrote. "We are cooking breakfast before the day even starts."
Another fan quote-tweeted the club's announcement with a screenshot of a calculator app open.
"Seventy-nine goals plus Fifty-something. I don't want to say what I'm thinking, but I'm thinking it loudly."
On a supporters' blog, the comments section under the transfer presentation lit up like a live chat.
