Li Yuan took the business proposal, gave it a serious look, and found it much richer than he had anticipated.
It included a new "PK" initiative. It would begin with open auditions in major universities and cities across the country, then move on to a competitive stage between different provinces to select the top ten "Milk Tea Girl" winners nationwide. The winners would receive varying levels of cash prizes.
The "Milk Tea Girl" competition was scheduled to start on Christmas Day, comprising three stages and lasting a month.
The reason it started on Christmas wasn't that Li Yuan was fawning over foreign trends, but because by that time, the other thirty newly expanded milk tea shops would be fully renovated and ready for business. The timing was perfect for boosting brand recognition.
Besides, in this era, if you wanted to be a successful businessman, there were certain social phenomena you couldn't be too averse to if you dreamed of striking it rich.
