The week passed quickly after the Harmony Lane interview.
The episode had gone viral — not massive, but enough to stir new conversations online. Clips of how calmly Dayo answered tough questions impressed fans, since it was well-known that new artists almost always slipped under pressure. But it was different with Dayo.
People praised his maturity, and soon, The Other Side started trending on music blogs and social media.
Alice noticed the traction and got an idea. "We can build on this," she said during their morning meeting at JD Records. "If we go grassroots, it'll create stronger engagement — real connection."
"Most artists don't go down that route," Dayo said, leaning back. "Some are lazy, and many feel too proud to."
Alice nodded, smiling. She shared her plan — doing it the old-school way, with a mix of modern strategy.
