Currently, everyone is highly enthusiastic about this new type of clothing on the market, especially since Cheng Lie's production of this coat uses a camel color that just recently became popular abroad. Combined with expensive wool and featuring exquisite round-neck designs, the camel color round-neck coat became a sensation in the streets.
Cheng Lie's development philosophy is high quality and high return. The clothes under the brand he established belong to the consumer goods for a medium to high-end demographic, directly sold in places like Shanghai, Beijing, and Shenzhen.
At the same time, he also collaborated with He Xing to newly establish a factory specifically for cheap clothing. By recruiting a large number of female workers to model their own designs, the costs were lowered, and they sent their clothes to wholesale markets in various cities, making as much money through volume as they did through quality.
